
In
This Issue:
Double
Down When Demand is Up?
Why
would you double your promotional efforts when sales are up? The
dirty little secret is that most promotions rarely increase
demand for products, they simply change the buyer’s preference
from whom they purchase. So when business is up, you
want to capture more than your fair share of those sales. That’s
why consumer product manufacturers and retailers run their
biggest promotions during their traditionally biggest sales
months.
The
first place to capture your potential customer’s attention
is in your advertising. Your advertising needs powerful
creative and a compelling call to action. The final place
to capture their attention is through a gift with a completed
purchase - one that offers high perceived value with a low
cost.
2.
This Month's Special Promotion – Targeted at the YouTube and
MySpace generation!
For
our December special, we are offering certificates for the
newest in pocket video cameras!
- Perceived value of $125
- Certificate cost is only $25 with $9.95 S/H
- Perfect gift for customers in or connected to the YouTube
and MySpace generation
CONTACT US NOW TO LEARN MORE!
info@mpellsolutions.com 760-727-9600
x225
Here
are some great promotional products for those marketing programs
that highlight New Year’s Resolutions:
- Digital Picture Frames
- Apple iPods
- Gift Cards to Popular Retailers like Best Buy
- Portable DVD players
- Digital Cameras
- Photo Printers
- LCD TV’s
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